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Useful Web Directories for Any Kind of Website
Around since 1994, Best of the Web (or BOTW for short) is still a trusted online directory used by more than 16 million businesses.
Originally formed as a business domain directory, About Us now allows all kinds of websites to be submitted and discussed.
The site receives 200,000 monthly visitors, on average.
Spoke is an online community for finding and discussing business people, companies, news, and more.
On Spoke, you can add a web listing for a business or a person.
As of this writing, 1.4 million companies and 5 million people are listed on the site.
It receives over 80,000 monthly visitors.
For Blogs Only: One Web Directory to Rule Them All
Blogarama features over 153,000 blog listings which are actively updated by site admins.
Relevant Web Directories for Local Businesses
In some respects, Google My Business is now the granddaddy of web directories.
6. Bing Places
Next up is Bing Places, the Google My Business equivalent for the world’s second most popular search engine.
You can’t talk about Bing without mentioning Yahoo, the third most popular search engine.
Yelp still reigns supreme as the review site for local businesses.
If you want customers to find your business, you need to be on Yelp – and you need to be getting positive reviews.
As of March 2020, the site claims 211 million reviews and 35 million monthly mobile app users.
Foursquare is nowhere near as popular as Yelp, but it does provide listings for all kinds of local businesses.
93% of local storefronts represent 2 million of the businesses who are already listed on Foursquare, and the site is visited by 20 million people monthly.
10. Yellow Pages
Yes, this is that Yellow Pages.
If you’re wondering whatever happened to the company that used to drop off yellow tomes on your front doorstep, they went online.
Claiming your business is free, although you can expect to be pestered to opt into their advertising options upon signing up.
Plus, this site converts. When people go to YP.com, they’re looking for contact info. 60 million people visit YP.com every month, 91% of whom contact a business within 24 hours.
ChamberOfCommerce.com is the online version of your local Chamber of Commerce (which you should also aim to get listed in, by the way).
It also serves a small business owner resource center, through their free listings, paid ad options, and educational articles.
The site has more than 2 million business members, and monthly traffic numbers between 450,000 and 600,000.
Each month, 1.6 million visitors search the 120,000 listed businesses on HotFrog.
Businesses, sole practitioners, and anyone doing business with a physical address can add their listing for free.
Superpages is a local business directory with more than 1 million monthly visitors.
Businesses can add basic information, reviews, photos coupons, and, of course, a link to their website.
MerchantCircle’s premise is simple: “find the best local merchants.”
The site includes listings for all kings of merchants and contractors, ranging from attorneys and notaries to realtors and agencies.
Over 100 million consumers visited the site last year to search its listings of 2 million businesses.
Having a listing on BBB and being able to reference that accreditation on your own site remains a major trust signal to today’s consumers.
You’ll need to apply for accreditation, but once you’re approved, customers can visit the site to verify you’re a business they can trust.
BBB is one of the top 1,000 websites in the U.S. and top 4,000 globally.
Monthly traffic numbers range from 14 to 17 million. It’s worth having a listing here.
16. B2B Yellow Pages
This site looks like it never left the 1990s, but it’s still a viable web directory of over 16 million businesses.
The site receives around 300,000 visits per month.
In just the past few years, Nextdoor has developed from your friendly neighborhood website into a viable business directory.
Nextdoor has a highly engaged user base, with 67% of members sharing business recommendations on the site.
Once you claim your free business listing, you can market to those users with one of NextDoor’s advertising options or with Business Posts, which are completely free.
These look and feel very similar to Google My Business Posts.
But, they come with one major benefit that’s not available with Google My Business – once posted, these appear instantly in the feed of everyone located within 2 miles of your business.
Did we mention NextDoor is in the top 100 websites in the U.S., with over 100 million monthly visitors?
In the iconic words of Larry David, that’s pretty, pretty good.
Unsurprisingly, eLocal is a local business directory.
DexKnows is another local business directory, used by around 200,000 monthly visitors looking for businesses and sole practitioners in their area.
Alignable is a small business network first and a directory second.
It’s designed to help local business owners connect and collaborate with each other.